You can quote your CAC from memory. Can you quote your save rate?
Brands pour real CAC into acquiring subscribers, and 50 to 70% churn before month 2. Most of that revenue leaves through a cancellation ticket that gets closed with a polite confirmation: no reason captured, no save attempt. This audit shows your baseline save rate, why subscribers actually leave, and the annual revenue you could recover.
Free · Read-only accessWorks with Gorgias, Zendesk, and Kustomer
Built for whoever owns LTV:founders, VPs of ecom, growth, and retention. Your CX lead will be glad you found it.
From the newsletter · MoonBrew on Hoop
~1 weekscoping to live
24/7coverage within a month
0asks for a human since launch
“I do pride myself in having a great team of agents. I was really impressed to see that Hoop was able to not only maintain that level, but provide even better responses in certain situations than our agents would have.”
Arjun ShroffCX & Fulfillment · MoonBrew
Their team stays on the complex, high-touch conversations. Hoop covers the cancellation queue at 2am. The audit below is how you find out what that could be worth for your brand.
What you'll walk away with
Five answers most subscription brands are guessing at today.
Your baseline save rate
The number most brands can't produce on demand: of the customers who wrote in to cancel, how many still had an active subscription at the end of the conversation.
Top cancellation reasons, ranked
Every cancel-intent ticket classified by stated reason, with verbatim customer language. You'll see exactly why subscribers leave, in their words.
Which save offers actually work
Retention rate per offer type. The spread between offers is usually wide, and usually a surprise. Most teams have never seen their version of this table.
Where your cancel flow leaks
Offer rate, time to first reply, and how often a cancellation closes with zero save attempt. The gaps are usually process, not people, and each one has a dollar figure.
A quantified opportunity
What lifting your save rate is worth in retained revenue per year, with the math shown. Conservative, mid, and optimistic cases so you can sanity-check it.
A look inside
See yours
90 days of your tickets, analyzed and handed back to you as a report worth forwarding.
How it works
One short call, one read-only connection, one report.
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Grab a time
Drop your work email and pick a 15-minute slot. We'll confirm your helpdesk and subscription setup, and answer anything before you connect.
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Connect read-only
Connect to Gorgias, Zendesk, or Kustomer in just a few minutes so Hoop can begin the analysis. Nothing is visible to your coworkers or customers.
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Walk through your numbers
We analyze your last 90 days of cancellation tickets and walk you through the full report on a call. The report is yours to keep either way.
Connects read-only to
Frequently asked questions
How much revenue is walking out through your cancellation queue? This audit will tell you.
