How to Automate WISMO Tickets For Shopify Brands
Step-by-step guide to automating Where Is My Order tickets on Shopify. Most brands automate 80-90% of WISMO tickets within the first month, saving 15-25 hours per week.
Bringing the future of work full circle
Step-by-step guide to automating Where Is My Order tickets on Shopify. Most brands automate 80-90% of WISMO tickets within the first month, saving 15-25 hours per week.
Start with WISMO tickets, add AI to draft replies, and hit 60-80% automation in three months. Here's the order that works, what to measure, and how to avoid sounding robotic.

After a year of pivots, policy changes, and hard decisions, we're sharing the behind-the-scenes story of how Hoop evolved from an AI task manager to the customer support tool we're building today.

Never worry about updating your knowledge base. Hoop will do it for you automatically.

When Slack shut off data access, we were forced to pivot. We used this moment as an opportunity to completely change our startup.

Lessons from a year of interviews on the future of business and leadership.

From taking meetings to summarizing podcasts, AI agents can take tasks off your plate, freeing up time without adding complexity.
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Hoop co-founder Brian Schmidt shares 3 AI workflows that help him save time every day and add a bit of joy.
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The key to mastering AI isn’t waiting for a perfect rollout it’s hands-on experimentation, quick wins, and building “AI jigs” that deliver instant value.
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Here's how we turned a manual onboarding process into the highly effective self-serve onboarding flow you see today in product.

Ashley Artrip shares how career evolution, AI, and strategic execution shape the way we work and grow.

Is AI just a passing fad or the next big thing? An inside look at how AI has been a game changer for us at Hoop.

We've identified 4 steps that every leader should take to break their decision making bottlenecks.

Justin Gallagher, Co-Founder of Hoop, shares his favorite new use case for ChatGPT.
How better decision making practices could liberate teams from unnecessary meetings.

Explore the challenge of changing ingrained habits by breaking down The Habit Loop into cues, routines, and rewards.
Knowledge workers are not task managers; why AI is good for our jobs.

What I learned by hiring myself as a technical recruiter for my startup

From a childhood filled with diverse interests to a career in software engineering, this is my journey of discovering a passion for solving puzzles and building products.

From high school IT whiz kid to Founding Engineer at Hoop, Brad Condo shares his remarkable journey.
Building a diverse team is really important to us, and we need your help to source great talent.

Sharing some insights from our last hiring cycle to help other startups hire more intentionally

We're looking for a passionate and talented front end engineer to help build Hoop, and define engineering at an early stage startup.

We're looking for passionate and talented engineers to help build Hoop, and define engineering at an early stage startup.

Gain the confidence to make decisions faster by taking a systematic approach that harnesses the power of AI.

How we used ChatGPT to plan the latest Hoop offsite, and how robots can help with decision making

Discover the impact of self-talk on success through tennis superstar Aryna Sabalenka's journey in overcoming her inner challenges.

All work and no play? Here are practical tips for taking a truly work free vacation.

Does it feel like the nonstop emails, pings, and meetings are preventing you from getting things done? You're not alone.
Your ability to focus might be hindered by a pesky problem called attention residue, but fear not—here are tips to combat it.

Offsites can be both strategic and fun if you put some structure into place. Here's how.

When an endless cycle of meetings takes over your calendar sometimes drastic action is required to get important work done.
Justin shares his tactical approach to building an AI workflow to solve a real company problem: making sure we're learning from our support tickets as they increase in volume.

After a year of four-day workweeks, here's what we've learned and how you can put it into practice.

Making the move to startup life can be a great experience. Here's what you should know.

There are lots of ways to start a company. For us, it was all about the people. Here's my case for why having co-founders is a competitive advantage.

Reflecting on a year of massive change and growth for our AI focused startup.
We spoke with over 100 knowledge workers about remote work. Here's what we learned.
We're ushering in a new asynchronous work evolution revolution.

Practical tips on how to identify a decision's complexity and add the right amount of structure for better outcomes.

Nick Sonnenberg, CEO of Leverage, shares how to build capacity, align teams, and harness AI to replace chaos with clarity, empowering organizations to focus on impactful work.

Consent is a decision framework that facilitates diverse opinions and learning.
We're excited to help your team make better decisions faster (without meetings).

We’re building Hoop to help you and your team move work forward.

It's time to quit holding onto the old ways of working and give real remote work a chance.
Mike Taylor breaks down the power of prompt engineering, sharing insights on optimizing AI interactions, structuring better prompts, and navigating the rapid evolution of AI technology.

Reflecting on a year of learning, building, and growing at our startup.

Do big splashy headlines paint a real picture of remote work? Not when the research is misleading.
Sean Johnson, a successful venture investor, serial entrepreneur, and Kellogg professor, shares the story of looking inward to live and work with intention.

What it was actually like navigating an unprecedented situation: potentially losing all our capital due to a bank run.
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Learn how we got to #1 AI product of the day and #2 overall product of the day on Product Hunt.

Address these common mistakes to save time and make better decisions

The meaning of analysis paralysis is simple but the impact can be costly. Annie Duke shares her approach to making decisions that pay off.

Hoop is my first time as the first engineering hire at a seed-stage startup. Here's my experience so far.

What if the most important thing isn't at all about where you're working?

Everyone is struggling to identify the moment a discussion moves to a decision.

Failing to document decisions can lead to bottlenecks, confusion, and lost productivity.
Travis Fischer shares why being a part of an early stage startup is a singular experience.
How living the "virtuous cycle" can impact all aspects of your life, especially your work.

Read about the process we used to pivot into the product we're building at Hoop.

Get a sneak peek of our most recent experiment, HoopGPT

Led by Index Ventures, this funding helps us build the next generation of task management.
What goes into defining how a new startup (at least ours!) actually operates.

How a simple parenting technique taught me to become a better teammate at work